Top Five New Books to Boost Your Business By Summer

Never Lose A Customer Again: Turn Any Sales Into Lifelong Loyalty in 100 Days by Joey Coleman

If there is one thing I learned in my past life as a hospitality industry executive, it was the cost of losing customers. We'd spend making time, money, and energy to get new people to try us but then find that a lot of them stopped coming back. Why? It usually isn't because they didn't like the product or weren't happy with the delivery -- but it's because we hadn't invested in the relationship beyond that first transaction. 

In this book, Joey Coleman breaks down the crucial First 100 Days® of the customer relationship with his simple eight-phase methodology to help go deep on your customers’ emotional needs so that they go from passive customers to raving fans.

Whether you are a coffee shop, an airline, a banker, a solorpreneur, or one of the blue chip companies -- this book has the code that will help you get long-term loyalty. I love Joey's simple frameworks and powerful examples. 

 

 
 

Attention Pays: How to Drive Profitability, Productivity, and Accountability by Neen James

If you know Neen James, then you know that she is a master when it comes to putting the attention in your business in the right places. In her newest book, she shows you to “unplug” from the constant barrage of disruptions and “plug in” to the tools, strategies, and mindsets that allow you to harness our attention to reach your highest potential.

I love this book because it really shows you not only how attention pays but also breaks it down into a clear who, what, and how attention can be maximized in an on-demand, 24/7 society, where distractions cost millions of people productivity, profitability, relationships and peace.

It’s time to pay attention to what matters most so you can build the team, business, and life you want. 

The Performance of Medicine by Dr. Bob Baker

I know... I know. Why is a book about medicine in this post about the business books? What does a doctor have to teach us about improving the way we work? More than you think!

The patient experience has become more than a buzzword in the healthcare industry as compensation models and reputation are impacted by how patients feel about the care they receive. Dr. Bob Baker shares practical strategies and techniques that physicians and other providers can implement easily and immediately to give patients the best possible experience. What I love is how easily these ideas can be used in all kinds of industries from hospitality to accounting firms. 

And -- surprise! Dr. Baker interviewed me for the chapter on using improv to say "yes and" to the patient experience. So there is a little Mike in this book for you too. I even read my quotes in the audio version. 

 
 

Friend of a Friend: Understanding the Hidden Networks That Can Transform Your Life and Your Career by David Burkus

I love connecting with people -- but I HATE the standard networking event. You know the kind where everyone is dropping elevator pitches and looking over your shoulder to see if someone more interesting has arrived. But I feel the pressure to keep attending them in the rare case that I make a real connection. This book has given me (and you) permission to rethink networking.

In his new book, best-selling author David Burkus debunks all the same-old recommendations about networking. I loved the way he breaks down how networks actually work with real science on human connections. The case studies are fun, the ideas practical, and the networking real!  I have an entirely new mindset (and approach) to nurturing my networking and creating connections that last. 

This is THE book to read if your business and career depends on building powerful connections (and really what business doesn't). 

Company Culture for Dummies by ... ME! 

I wrote a book! It's all about how to build the kind of cultures that engage teams, thrill customers, and create loved brands. I took everything I've learned, tried, and seen work in my 20-something year-long career. 

The book is packed with actionable frameworks for creating strong teams, hiring, training, coaching, and creating the bedrock for a leadership legacy that rocks. 

I'm so excited to get this work out in the world and in your hands! I'd be honored if you'd grab a copy -- and even more excited to see how you improve your company culture using the simple ideas inside of it. 

So, how will you boost your business by memorial day? Grab these books to start getting actionable advice for improving the way you work today. 

I wrote a book with some friends : 100 Business Lesson to Live By

If you’re like me, you probably have 100+ Business Books on your shelf collecting dust. Some of them you’ve read, some of them you had hopes of reading, but life just got in the way… 

Each of those books probably followed a theme and had one important underlying message to share with you. Hundreds of pages, thousands of words, but only one golden nugget of underlying wisdom. 

Defining the Manager's Role in Great Service

Defining the Manager's Role in Great Service

When it comes to great service in your restaurant, hotel, or retail store, you already know its the foundation for being able to survive in this industry. Great food has got to be paired with great service in order to create a following and build a brand. With your “service standards” and greeting specs thought out, what’s next? How do you as a leader foster great service? What’s your ongoing role to ensure you stay top of mind for your guests because of the great experience with your team?

Better New Hire Onboarding with Pokemon Go

Better New Hire Onboarding with Pokemon Go

“What do you mean there is a bird in the kitchen?” This is the question I asked with a perplexed look to a colleague when she tried to explain what she was doing with her phone in the kitchen of our second floor space. There are no open windows, no direct doors to the outside, and certainly no birdcages. This was two weeks ago -- since then it has become common scene to see someone wandering around with intention attempting to capture a Pokemon. Everyone is talking about Pokemon Go -- from growing your restaurant business to luring criminals to police to staying fit.